Harnessing the power of search outside the search engine.
Magnetic™ is search re-targeting. The Magnetic data marketplace empowers advertisers and publishers to use search data as the key indicator of intent and re-target campaigns to the most relevant audience online. With more than 270 million search profiles, Magnetic significantly lifts the value of media and improves campaign performance.
“Advertisers are looking for innovators that can take the effectiveness of search and translate it to display,” said Michael Cassidy, CEO of Undertone Networks. “Our work with Magnetic gives agencies and marketers that capability and applies it to brand building on high quality sites online.”
NEWS & EVENTS
- Jul 16, 2010
- Search Agency Update - What Are Companies Up To?
- Jul 13, 2010
- Peralta Joins Search Retargeting Company Magnetic As COOCynopsis: Digital – Executive MoversWelcome Aboard: Industry Hirings & PromotionsMagnetic Bolsters Executive Team by Adding Mike Peralta as COO